The Student Government Association sent out its 2013-2014 goals, which include getting rid of Burger King as a food option.
SGA’s Food Service Committee Chair Sarah Krampe said Burger King is in a five-year contract with Sodexo.
Numbers given by Sodexo also show that Burger King sales are some of the highest on campus, compared to the other options.
“If you look at the data, it’s very clear to me the number of people who go to it and the dollars it gets. It’s not a concept that we need to get rid of,” said Chris Briggs, food services general manager. “It’s always been strong. Since the day we’ve opened it, it’s been strong.”
Briggs said people recognize the brand, and that can draw customers.
“It’s probably our fastest operations out of paying and sitting down,” he said.
When a food option becomes available, Sodexo sends out preference surveys to see what students want on campus.
They did that when University Center East was being built.
“From that, we got that students wanted healthier options and Mexican food,” Briggs said.
Both Cyclone Salad and the restaurant that used to be Salsa Rico earn about $2,000 to $3,000 per weekday; but, Burger King stays closer to the top with around $4,000 in sales.
“They can suggest all they want, but the reality is that it comes down to what the students really want,” Briggs said.
One concept Sodexo may look into in the near future is changing SubConnection.
Briggs said SubCo hasn’t been remodeled in 12 years.
“The biggest drawback is how it looks visually,” he said. “But look at the numbers, they’re still holding their own.”
SubConnection averages about $3,500 per day during the week.
Briggs said he’s noticed students prefer SubCo over Subway because Subway uses less meat.
Sodexo does hear the Food Service Committee’s ideas, though. Briggs said Sodexo is looking into adding a Simply-to-Go in the Business and Engineering Center (BEC).
“We’re going back to the old-fashioned way and click each person who goes in to see if it’s profitable,” he said. “That type of information will tell us if it will sustain or (if) it’s not a good location.”
The Recreation, Fitness and Wellness Center lost its Simply-To-Go due to a lack of customers.
“It was a great idea, but it just didn’t have the traffic,” Briggs said. “I want to make sure I don’t make that same mistake again.”
A marketing major, Krampe said she has been pushing for a Simply-to-Go in the BEC for the past few years.
“Business is the only building that doesn’t have access to a Simply-To-Go in its building,” she said. “I feel that is, in a little way, an inequity for business and engineering students. It’s a big building. There’s a lot of traffic in it.”
The only food option in the BEC are the vending machines.
“I don’t think we should encourage people to just buy from the vending machines because there aren’t as many healthy options,” Krampe said.
Some students go through their days without breaks and can’t venture out to the University Centers, and they need the quick grab-and-go option, Krampe said.
Krampe said she understands that Sodexo is a business that depends on its sales.
“I think they do a real good job balancing between students’ needs and keeping a profit,” she said.
If any student has an idea or notices a change with the food service, Krampe said to talk to SGA’s Food Service Committee.